December 7, 2023

FOR IMMEDIATE RELEASE

Wild Bill’s Soda Celebrates Fan-Fueled Adventure at 400+ Live Events in 2023

Millington, NJ – November 20th, 2023 (USANews.com) – Wild Bill’s Craft Beverage Co., the trailblazing veteran-owned craft soda brand with over two decades of history, is on the brink of wrapping up its extraordinary 2023 event season. This year, the company made its mark at over 400 live events, spanning a diverse spectrum of gatherings, from the lively convention halls of Comic-Con International in San Diego, CA to the bustling streets of the Sturgis Motorcycle Rally in the Black Hills of South Dakota.

Wild Bill’s Craft Beverage Co. has been a constant presence at events of all kinds. The journey through 2023 has been nothing short of exhilarating: Jack Daniel’s World BBQ Championship Invitational, Anime Milwaukee, LVL Up Expo, MagicCon, Fan Expo Vancouver, Planet Comicon, Summerville Flowertown Festival, Anime Expo, Fan Expo Denver, Super Hero Car Show & Comic Con, The Oyster Festival, Gen Con, National Apple Harvest Festival, Gettysburg Bike Week, OC Bike Week, PAX East, MegaCon, MD BBQ Bash, Sun n’ Fun International Air Show, DreamHack, Anime Boston, Calgary Expo, Phoenix Fan Fusion, Syracuse Nationals, AwesomeCon, Ohio State Fair, MCAS Miramar Air Show, and countless others.

While the 2023 event season has been nothing short of amazing, Wild Bill’s still has a few more destinations on the trail. The company is finishing the year with a bang, with major events like PAX Unplugged in Philadelphia, PA, Los Angeles Comic Con in Southern California, ChristmasCon in New Jersey, and more still to come.

Michael Russo, Chief Growth Officer of Wild Bill’s Craft Beverage Co., reflected on the incredible journey and the connections made: “At Wild Bill’s, we cherish the opportunities to connect with our fans one-on-one at county fairs, comic cons, motorcycle rallies, and street festivals. Our craft sodas are not just beverages; they are a nostalgic, emotional experience. Engaging directly with our customers as they experience our brand is priceless. These are brand interactions with real people that really matter.”

2023 has been a year of significant growth for Wild Bill’s Craft Beverage Co. In addition to its iconic live event experiences, the company’s premium craft sodas are now available online and in over 1500 select retailers across the nation, including ShopRite, Central Market, Hugo’s Family Markets, Hy-Vee, Mast General Store, The Fresh Market, King’s, Balducci’s, and beyond.

As Wild Bill’s raises a toast to its incredible journey through the 2023 event season, it eagerly anticipates the opportunities and adventures that lie ahead in 2024. Find an event near you by visiting our event calendar: https://drinkwildbills.com/pages/events.

Curious about the Wild Bill’s event experience? Check out our brand video to get a taste of the excitement:

For media inquiries, please contact: Michael Russo Chief Growth Officer Wild Bill’s Craft Beverage Co. [email protected]

About Wild Bill’s Craft Beverage Co.: Wild Bill’s is a premium, non-alcoholic craft beverage company. For over 20 years, Wild Bill’s has traveled the country with their Wild West themed pop-up retail activations, serving pure cane sugar soda to over one million customers at fairs, festivals and conventions. Today, Wild Bill’s unique and nostalgic flavors can be purchased directly from DrinkWildBills.com, Amazon, local retailers, and at hundreds of events annually. As a veteran-owned and operated business, Wild Bill’s is focused on helping our nation’s heroes make the transition from the military into successful civilian careers by supporting veteran non-profit organizations and creating meaningful employment opportunities.


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